Loudness Radar Meter Wins IABM Game Changer Award

Game Changer Award

The IABM (International Association of Broadcasting Manufacturers) and NAB (National Association of Broadcasters) announced the winners of the second-annual Game Changer Awards at the 2013 NAB Show.

The Game Changer Award recognizes products judged to have the greatest potential to revolutionize the industry and is open to all broadcast, digital media, and entertainment industry manufacturers and their products. The award winners were selected by a panel of experts who toured the show undercover and reviewed products and solutions during the first two days of the show.

We are proud to announce that we received one of the five Game Changer Awards for our LoudnessRadar for Adobe® Premiere® Pro CC and Adobe Audition® CC "It is a great honor for us to receive this award. Not least because our LoudnessRadar has been carefully selected by representatives of two of the most significant organizations in broadcast," said Thomas Valter, VP of Business Management, Broadcast & Production at TC Electronic. "We constantly aim at developing products that help make the broadcasters' job easier and at the same time making sure audio quality remains at its finest. We were excited that Adobe, one of the absolute pioneers in digital media, decided to integrate the LoudnessRadar in Adobe Premiere Pro CC and Adobe Audition CC."

"Broadcasters worldwide have rapidly adopted Adobe tools to create the best possible productions,"  said Simon Williams, director of strategic relations at Adobe. "The combination of TC Electronic's LoudnessRadar and Adobe Premiere Pro CC and Adobe Audition CC ensures that content adheres to broadcast standards in different jurisdictions around the world in a powerful, yet easy to use way."

"The NAB Show always provides an exciting glimpse into future possibilities for the broadcast industry's growth and development,"  said IABM Director General Peter White. "The five products honored today with Game Changer Awards are an exceptional sampling from this year's exhibition, demonstrating both an awareness of the challenges that face broadcasters today and the opportunities that tomorrow brings."

"The NAB Show offers the perfect opportunity to recognize the ongoing innovation that drives our industry forward," said Chris Brown, executive vice president of conventions and business operations at the NAB."Each year, vendors devote significant time and resources to bringing their best new developments to the show floor. The Game Changer Awards honor this effort and the forward-looking solutions it yields."

LoudnessRader is included with Adobe Premiere Pro CC and Adobe Audition CC. The full version of the TC Electronic Loudness Radar Meter, the LM2 (stereo) and LM6 (5.1) plug-ins for VST, AU, Audio Suite, RTAS and AAX hosts, is available at for $199 and $599 respectively.

More Info About the TC LoudnessRadar for Adobe

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Photo: Eric Philpott (left), Product Marketing Manager for Adobe Audition, and Thomas Valter (right), VP of Business Management, Broadcast & Production at TC Electronic, with the IABM Game-Changer Award at NAB 2013